The Wellington Main Streets Program provides monthly updates to the Town Trustees regarding on-going projects, organizational updates, events, and future plans. This update is for the months of September and October

Item 1: Current projects

  • Partnership with North Forty News to get the word out about downtown Wellington: An article was published on Thistle on September 24th, 2019 entitled, “Once a Telephone Exchange, Now a Retail Store, Always a Piece of Historic Downtown Wellington’s History.”
  • Mural projects:
    • Our DOLA mini-grant scope of work was accepted for the “Greetings from Wellington” community mural that will be painted on the South Wall of the Filling Station at 3906 Cleveland Ave, our funding was approved, and we have our Purchase Order for work to begin.
    • We are waiting on final approval from the Design committee on the sketches from Dynamic Image.
    • This mural is set to be completed before the end of this year.
  • Seasonal Flowers
    • The Town Trustees approved our $2,500 request to hire Earthworks Unlimited to care for our flowers for 2020. We are working on a contract with Earthworks and they will be planting after Mother’s Day of next year.
    • We will be removing the current flowers the first week in November to replace them with seasonal décor for the holidays.
  • Front Porch Marketing:
    • We have rolled out our new “Live the Front Porch Life” Campaign and started highlighting local businesses in our Front Porch Friday posts on social media.
    • We have purchased Front Porch branded t-shirts and will have those available to community members who would like to purchase one.
    • We are in discussions regarding a monthly promotional Happy Hour event that would help us connect with the community and bring better awareness to the program.

Item 2: Events

  • Shop Small Saturday: Brian Graves and our Promotions Committee will be working to co-brand the Shop Small Saturday event, which will be held on the Saturday after Thanksgiving, November 30th. We will be encouraging community members to shop our downtown businesses for their holiday needs!
  • Events with the Chamber of Commerce/Town:
    • Trick or Treat down Main Street will be from 4-5:30 on Halloween, October 31st. Flyers have been distributed to businesses along Cleveland and 6th  A costume contest will follow at 5:30 pm in Centennial Park.
    • Business Decorating Contest: We will be working with the Chamber to host a holiday decorating contest in downtown Wellington. Winners will be selected on December 19th. All businesses in Wellington are encouraged to participate.
  • Well-O-Rama: August 17th from 10:00am-6:00pm in Centennial Park was a success! HUGE thanks to the Town for their contributions to the event. Also had a lot of support from local businesses, sponsors, and volunteers. The event raised $3,600.00 for the program that will be used to hire a marketing company to help us execute next year’s event. Rebekka Kinney made a post-mortem presentation to the Board on September 11th with suggestions on how we can improve the event for the future.
  • The Wellington 0.5K Fun Run: Event planning as begun for next year and the event organizers have selected the Main Streets Program as its fundraiser recipient. We are grateful to once again partner with this event.

Item 3: Other:

  • Organizational updates:
    • The Hiring Committee interviewed candidates for the Executive Director position on Thursday, September 5th. Kallie Cooper was selected as the new ED and took over the role on September 16th.
    • Kallie attended the WY/CO Best Practices Training event and was able to glean valuable information from programs across the two states that have had major success stories in their downtowns.
    • We will be bringing in a DOLA consultant in January to help us with our 2020 Work Plan and Strategic Plan. Tentative date is set for Wednesday, January 8th.
  • Economic Vitality updates: The Committee is considering a change to the Main Streets Program Area. A proposal has been made and will be brought before our members and committees at our Annual Dinner on November 6th for feedback.
  • Office Space: We are still in discussion with the Town and our Board regarding shared office space. We are hoping to iron out the details before the end of the year.  We are awaiting a lease agreement from the Town for the space.
  • Changes in board members and officer positions: There have been no changes to the Board of Directors. We will be accepting nominations for open Board seats at our Annual Dinner on November 6th.


Thank you for your ongoing support. We welcome your questions, concerns and comments! We would love to hear from the Trustees regarding what they would like to see from this program.